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Find Your Voice: 10 Steps to Establishing Your Business on Multiple Social Media Platforms

It’s no secret that social media is dominating the world of business with its frequent range of advertisements and millions of business profiles. Whether you personally follow your favorite [...]

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10 Tools to Create Engaging Instagram Stories for Business

Long live the 15-second story. According to AdEspresso, more than 400 million users view Instagram stories on a daily basis. This impressive number doesn’t apply only to individual accounts – the [...]

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Using Social Media Networking to Enhance Your Brand

Enhancing your brand is a process that involves undeniable effort and planning on the part of the business owner.

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Tirades, Trolls and Temper Tantrums: Responding to Negative Comments on Facebook

It’s a business owner’s nightmare – logging on to Facebook and seeing a scathing comment (whether true or untrue) about their company for the entire internet to see. While it may seem like the [...]

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5 Tips on Growing an Instagram Audience for Business

With more than 800 million users on Instagram, it’s no surprise that brands want to utilize this popular photo-sharing app. If your account is still in the beginning stages (or if it’s been up [...]

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6 Essential Tools for a Successful Marketing Firm

If I’ve learned anything from being an intern at Fiore Communications, it’s that it takes a lot of hard work and effort to run an efficient marketing firm. Overseeing client relations, placing [...]

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4 Tips for Producing Interesting Facebook Live Videos

As the novelty of Facebook Live begins to wear off, you may be wondering if the feature is still a useful marketing tool for your business. The short answer? Absolutely. Video content is widely [...]

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Why Multimedia Content Is So Important For Your Business’s Social Media

There’s no single way to tell a story. In fact, the number of ways to tell a story through social media is virtually endless, which is why it’s important to understand how to use different [...]

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Twitter: Bringing your Favorite Brands to the Palm of your Hand

Twitter has recently become one of my favorite social media platforms. In true millennial fashion, I appreciate the instant gratification that comes from receiving a 30-minute television [...]

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The Power of Pinterest: How I Became the Pinterest Queen

I’ve always been a huge fan of social media. I was known for my excessive tweeting in high school, and I’ve always been a very active Instagram, Facebook and Vine user. I’ve tried just about [...]

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