In today's fiercely competitive business landscape, a strong brand identity is a necessity. It sets you apart from competitors, makes you recognizable and gains your customer’s trust. Whether [...]
TikTok and Reels and Shorts, oh my! The world of short-form content can seem intimidating, and it might feel difficult to stay afloat in the rapidly changing sea of trending content. But while [...]
Our world continues to become more interconnected each year, and the year 2022 has proven to be no different. The rise in this digital age has led to an increase in digital and social media [...]
Customer experience is one of the most important factors in brand marketing. How many times have you repurchased a favorite item or service because the brand checked upon you in an email, or [...]
Acquiring and maintaining customers and clients is a priority for any marketing plan. The multiple ways to accomplish acquisition and retention requires decision making on what platforms, [...]
According to Ecommerce Guide, ecommerce sales will reach $4.13 trillion in 2020. This makes your business’ website an integral part of your marketing strategy. But, how do you know what’s working [...]
By this point, everyone has seen the viral cranberry TikTok (but if you haven’t, click here to watch it). In the video, Nathan Apodaca rides his longboard while drinking Ocean Spray cranberry [...]
These days, it’s more important than ever for your small business to be fluent in marketing and communications. But, how do you learn about marketing without going back to school or guessing [...]
LinkedIn is a massive social media platform for professionals. With more than 660 million members, it is an exciting (and intimidating) place to network with others. But so many people don’t use [...]
