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In today's fiercely competitive business landscape, a strong brand identity is a necessity. It sets you apart from competitors, makes you recognizable and gains your customer’s trust. Whether [...]

When I was a little girl, Valentine’s Day was one of my favorite holidays. My mom would wake up early to decorate the kitchen with red and white streamers and confetti, and make heart-shaped [...]

This past Sunday night I flipped my television to HBO, excited for the premiere of the new season of Girls, and happened to catch the end of an episode of True Detective with Matthew McConaughey. [...]

An unintended consequence of businesses developing more of an online presence is that customers can feel as though the selling process is done entirely through robots. While researching [...]

We’ve all had the saying “don’t judge a book by its cover” repeated to us constantly while we were growing up. But as much as we hate to admit it, we all make judgments about people we don’t [...]