davemail Q & A: Using Third-Party Lists

The issue of using lists of email addresses generated by someone other than you continues to be a hot topic. I received an email this week asking for my opinion about using a list provided by the [...]

Buying a List Should Not be on Your List

In searching for keywords that people use when seeking information about email newsletters, I made a rather disturbing discovery. The No. 1 term searched for was “email lists.” Apparently, last [...]

Email Success? Preach to the Choir

I need to be honest about something. After a few weeks of monitoring online conversations through TweetDeck and Google Alerts on the subject of email newsletters, I had become a bit disheartened. [...]