For more than 50 years, Marpan has led Tallahassee and North Florida in debris management and processing of residential and commercial recyclable materials. Their facilities have received, sorted and repurposed more than 2 billion pounds of material that would have otherwise been buried in a landfill. They also provide a wide variety of dumpsters for use at large construction and demolition sites, businesses and home remodeling projects.
Marpan services allow projects to stay clean and safe, but that’s just part of the story. Their state-of-the-art facilities sort and process residential and commercial waste efficiently and responsibly to support the local economy and preserve our natural resources.
Emerging from a generational leadership transition, Marpan’s website, social media and general brand presence were in urgent need of an update. With multiple business lines and a wide target audience, the company’s messaging needed to be segmented and targeted, while cohesive enough to embrace a trusted and known brand. Their primary goals were to build on the success of their container rental business, create awareness about other products and services and educate the community about their role in the recycling process — including addressing misinformation about the significant impact of responsible residential recycling. Specifically, Marpan wanted to:
Emerging from a generational leadership transition, Marpan’s website, social media and general brand presence were in urgent need of an update. With multiple business lines and a wide target audience, the company’s messaging needed to be segmented and targeted, while cohesive enough to embrace a trusted and known brand. Their primary goals were to build on the success of their container rental business, create awareness about other products and services and educate the community about their role in the recycling process — including addressing misinformation about the significant impact of responsible residential recycling. Specifically, Marpan wanted to: