LinkedIn and Personal Branding: What Experts Have To Say

We’ve all had the saying “don’t judge a book by its cover” repeated to us constantly while we were growing up. But as much as we hate to admit it, we all make judgments about people we don’t [...]


Storytelling and Social Media: An Inside Look at Proof Eyewear’s Online Success

Human-to-human communication is becoming more essential as consumers are increasingly skeptical of the corporate world. People connect more with their peers than a logo or a mission statement. [...]