TikTok for Success: Use TikTok to Market Your Business

TikTok is video-sharing app that allows users to create 15 second-long videos, or 60 second-long videos if four 15 second-long videos are strung together, paired with a wide selection of effects, [...]

The Digital Natives: Effective Strategies to Market to Generation Z

Generation Z, born between 1997 and 2012, is a generation that has grew up in a world full of technological advances and innovations. Ever since we were born, we have been able to easily access [...]

Episode 17: Tom Derzypolski

In this podcast episode, host Dave Fiore speaks with Tom Derzypolski, co-founder and president of BowStern, an award-winning integrated communications firm. Tom is a father of three, proud [...]