6 Thoughts on Why Six-Second Bumper Ads are the Future of Video Advertising

As the world increasingly turns to mobile devices to gather information, the advertising and marketing industry is continuously searching for new ways to reach their viewers. Enter the six-second [...]

Our Superpower: Project Management Tools

At home, I’m Supermom, armed with Post-Its, Sharpies and an At-A-Glance calendar. I’ve tried going digital, but juggling work, personal and volunteer commitments and kids’ activities means I [...]

4 Tips to Conduct a Better Interview

What happens when you are tasked with writing on a subject about which you are not an expert? There are a couple ways to get the information you need, but the best and most direct path is often [...]

Thoughts from the Snapper: Celebrating Small Business Week

Last night, I mowed my grass for the first time in years. Just as I had done hundreds of times before using a lawn service, I followed the usual pattern – creating straight lines across the front [...]