we do the work, you get the credit

Simply put, davemail is about creating great content and delivering it to the people you most want to reach. We focus on connecting businesses (as well as non-profits, associations and other organizations) with their target audiences through short, concise email newsletters that drive readers to their websites, blogs and social media. Oh, and by the way, we do it all for you so you can concentrate on the things you do best. It will be our little secret!

Here’s how we do it.

Create Content

We talk with you about your company goals, your customers and what kinds of information they would most benefit from receiving. Then we create an editorial plan that complements your overall online marketing objectives. Our team then goes to work writing, editing and linking to useful content that gives your readers a return on their investment for opening your newsletter.

Design Newsletter

According to recent research, people spend an average of 51 seconds on email newsletters they open. We make the best use of those 51 seconds by creating designs that are easy to skim and consume. One main story with three to five complementary links are strategically placed inside each davemail, which is custom designed based on your company’s graphic identity.

Connect to Blog

Because our newsletters are brief, we use blog pages as a home for your content. The full version of each original article is posted automatically as a blog entry, complete with relevant links and images. If you don’t have a blog page on your company website, we will create a custom WordPress site that matches your newsletter.

Engage Through Social Media

Every davemail newsletter is fully loaded with social media buttons that connect readers to content you have delivered through Facebook, Twitter or any of the dozens of choices now available. We also use convenient buttons for access to Google Maps, your email, your home page and even customer testimonials.

Dot the ‘I’s

Before we send your davemail, we make sure everything is working properly. That means proofing the words, checking the links and sending it to a variety of email clients to make sure it looks right to everyone.

Deliver davemails

We upload your email addresses, send your newsletters through our whitelisted servers and create detailed tracking reports that you can access 24/7. No guesswork here, you will know exactly who is opening your emails and what they are clicking on.