Fiore Feed Small Business and Marketing Update (9/9)

September 12, 2016


Every Friday, our team reviews the best articles of the week on a variety of topics related to business, grammar, social media, marketing and communication. In this week’s picks, you’ll find tips on being a great boss, all the details of the new iPhone and more.

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Fiore Feed Small Business and Marketing Update (8/19)

August 19, 2016


Every Friday, our team reviews the best articles of the week on a variety of topics related to business, grammar, social media, marketing and communication. In this week’s picks, you’ll find tips on how to be efficient at work, great tools for social media marketers and more.

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Fiore Feed Small Business and Marketing Update (8/12)

August 12, 2016


Every Friday, our team reviews the best articles of the week on a variety of topics related to business, grammar, social media, marketing and communication. In this week’s picks, you’ll find pieces of jargon you should cut out of your writing, how to avoid being sued because of your social media posts and more.

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Fiore Feed Small Business and Marketing Update (8/5)

August 05, 2016


Every Friday, our team reviews the best articles of the week on a variety of topics related to business, grammar, social media, marketing and communication. In this week’s picks, you’ll find guidance on creating better email newsletters, revamping your professional writing skills and more.

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Fiore Feed Small Business and Marketing Update (7/29)

July 29, 2016


Every Friday, our team reviews the best articles of the week on a variety of topics related to business, grammar, social media, marketing, communication and more. In this week’s picks, you’ll find guidance on how to write better content, win new clients, engage with fans on social media and more.

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The 5 Most-Read Fiore Feed Articles from 2015

Every week, our team reviews the best online articles we can find on a variety of topics related to business, grammar, social media, marketing, communication and more and deliver the best five to your inbox every Friday afternoon with the Fiore Feed.

In 2015, it seems our readers were focused on minding their “P”s—professionalism, punctuation, productivity and pressure. In case you missed them, here are the five most-read articles we sent out this year.

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How to Manually Code HTML Image Maps

September 19, 2014


In a previous post, Use Image Maps to Create Interactive Emails, we discussed using image maps in your HTML emails to create interactive graphics and circumvent pesky styling problems. Now, as promised, I will walk you through manually coding image maps.

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3 Ways to Get Students to Open Your Email Newsletter

Email marketing has an ROI of 4,300% (Copyblogger), so why aren’t you getting the kind of engagement you’d like from your email newsletters? Check out these three suggestions to get readers to interact with your email content.

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Use Image Maps to Create Interactive Emails

It’s no secret that images are an important part of a successful email marketing strategy. Email newsletters with images have a higher click-through rate than those without (Vero). But instead of just dropping in your logo and calling it a day, you can use image maps to create interactive graphics.

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Sephora and the Beauty of Successful Email Marketing

Every few days, I take a moment to scroll through my email inbox. And every few days, it’s always the same thing: a flood of advertisements from companies that I wish I hadn’t given my email to. I am consistently bombarded with subject lines that read “50% off this” or “25% off that.” When companies are really feeling desperate, I can count on the occasional, “We miss you, Jennifer. Here’s 15% off. Come visit our website!”

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